If Easter candy had a personality test, the first question would be this: dark chocolate Easter eggs or milk chocolate Easter eggs? It sounds like a small decision, but it changes the whole experience—because the shell isn’t just “the outside.” It’s the first bite, the finish, and the thing that either balances the filling perfectly or makes the whole egg feel extra sweet (in a good way, if that’s what you’re going for).
Milk chocolate Easter eggs are the classic choice for a reason. They’re creamy, familiar, and instantly feel like childhood Easter baskets—foil wrappers, jelly beans, and the thrill of finding the “good” candy first. If you’re shopping for kids, picky eaters, or anyone who always reaches for milk chocolate without thinking twice, milk is the safest, happiest bet. It also plays really well with crowd-pleasing fillings like peanut butter, vanilla buttercream, and cookies & cream, where you want the whole bite to feel smooth, sweet, and comfort-food level satisfying.
Dark chocolate Easter eggs, on the other hand, are for people who love chocolate to taste like chocolate. Dark brings a deeper cocoa flavor and a slightly less-sweet finish, which makes it the best choice when the filling is already rich or sugary. If you’re building a basket for adults, sending an Easter gift to someone who prefers “not too sweet,” or you just want an egg that feels a little more luxurious, dark chocolate usually wins. It especially shines with coconut (that chocolate-coconut contrast is undefeated), and it makes buttercream centers taste more balanced and less like pure sugar.
Here’s the secret that makes choosing easy: start with the filling, not the shell. If you’re picking coconut, you can’t lose either way—milk chocolate coconut eggs taste like classic candy-shop sweetness, while dark chocolate coconut eggs feel bolder and more “grown-up.” Peanut butter is famously perfect with milk chocolate, but it’s also incredible in dark if you like that salty-sweet combo with a deeper finish. Vanilla buttercream is soft and nostalgic in milk chocolate, and it turns almost “cake-like” in dark chocolate. Chocolate buttercream is exactly what it sounds like—pure chocolate comfort—and dark chocolate keeps it from becoming too sweet. Cookies & cream is a favorite because it’s familiar, dessert-y, and fun, and both shells work; milk makes it extra creamy, dark makes it more contrast-forward.
Now let’s talk size, because this is where baskets can quietly go from “cute” to “memorable.” A 1/4 lb egg is perfect for stuffing, adding variety, and making sure everyone gets something. It’s the egg you tuck into a basket next to a bunny or a couple other treats, or the one you send as a small add-on gift where you still want it to feel special. A 1/2 lb egg is more of a main character. It’s the one you give to a teacher, a host, a family member you actually like, or anyone who deserves a real “present” instead of a quick snack. It’s also the best option if you’re gifting to share—one egg, sliced up at dessert, turns into a whole moment.
If you’re not sure what to buy and you want a simple answer that works every time, build a mini assortment with contrast. Pick at least one coconut, one peanut butter, one buttercream (vanilla or chocolate), and one cookies & cream, then mix shells across milk and dark (and white if you want it to feel extra festive). You’ll cover the sweet-to-rich spectrum, and everyone will find “their” egg. That’s the kind of basket people remember.
When you’re ready to shop, you don’t have to overthink it. Choose the shell that fits the person, pick the filling that makes you smile, and decide whether you’re going for basket-stuffer size or gift size.
Either way, chocolate Easter eggs are one of those treats that make the whole holiday feel more fun—because they’re not just candy. They’re tradition, surprise, and the best bite you saved for last.
Shop our Easter favorites here: https://www.muellerschocolate.com/collections/easter-chocolate-collection
